How to Pick the Perfect Jewellery Gift for Their Unique Style

Buying the perfect jewellery gift is one of the most thoughtful gestures you can make. But it can also feel intimidating, after all, you want them to love it and actually wear it, not tuck it away in a drawer. That’s why understanding their personal style is key.

As a jewellery designer and the founder of Argent & Asher, I'm Katie Silver, and I spend a lot of time guiding clients through this very challenge.

Over the years, I’ve learned that the best jewellery gifts aren’t about what’s trending, they’re about choosing a piece that feels like it was made just for them. When you get it right, jewellery becomes more than an accessory; it becomes part of their story.

In this guide, I’ll share my expert tips on how to choose the perfect jewellery gift that truly reflects their style, so you can give them something meaningful, personal, and unforgettable.

Why Matching Their Personal Style Matters When Gifting Jewellery

Jewellery is one of the most personal gifts you can give. Unlike flowers or chocolates, it stays with them, often for a lifetime. But if it doesn’t match their style, it risks feeling like a beautiful piece that simply isn’t them.

When you take the time to notice what they love, whether that’s dainty diamonds, bold statement chains, or colourful gemstones, your gift instantly feels more intimate and considered.

I always say to my clients: the most meaningful jewellery isn’t just chosen, it’s understood. By aligning the gift with their style, you’re not only giving them something stunning to wear, but also showing them how deeply you know them. And that’s what makes a jewellery gift unforgettable.

5 Expert Tips to Pick the Perfect Jewellery Gift

Notice What They Already Wear

Start with their current jewellery box:

• Do they wear gold or silver? Or a mix of both?
• Are their favourite pieces delicate or bold?
• Do they wear jewellery daily, or only for special occasions?

Tip: If she always wears yellow gold hoops, she’ll likely love a yellow gold initial necklace more than something in white gold or silver..

2. Match Jewellery to Their Fashion Style

Jewellery is an extension of personal style. Look at how they dress:

• Classic dresser → diamond studs, dainty chains, timeless initials
• Trend-forward → chunky rings, layered necklaces, mixed metals
• Colour-lover → gemstone pendants, birthstone jewellery, diamond and gemstone mixes

This ensures your gift feels like a natural fit for their wardrobe.

Choose Personalised Jewellery They’ll Treasure

Personalisation turns jewellery into a keepsake:

• Diamond name necklaces - our Argent & Asher bestseller
• Initial pendants - timeless, subtle, and easy to style
• Engravable pieces - dates, messages, or meaningful words

I often recommend personalised jewellery as the ultimate gift. It says, “I chose this just for you.”

Consider Their Lifestyle

Think about what jewellery works for their daily life:

• Busy mum → sturdy, everyday pieces like initial necklaces
• Professional → polished styles, subtle chains, diamond studs
• Fashion-forward → statement jewellery, layered looks

Choosing with lifestyle in mind ensures your gift is worn, not hidden away.

Ask Subtle Questions (or Get Help)

If you’re unsure:

• Ask their best friend, sister, or mum
• Notice what they linger on while shopping
• Visit a trusted jeweller - I often help clients at Argent & Asher who come in saying, “I want to buy her something special, but I don’t know what suits her.”

Sometimes expert eyes can help you make the perfect choice.

Jewellery Gift Ideas That Always Work

If you’re truly stuck, these timeless pieces are guaranteed winners:

• Diamond Name Necklace – the most loved personalised piece at Argent & Asher
• Initial Necklace – versatile and meaningful
• Birthstone Jewellery – adds colour and personality
• Classic Chains – elegant foundations for layering

Each piece feels personal while remaining wearable every day.

Final Thoughts 

The best jewellery gifts are those that capture her story. Matching the gift to her style shows thoughtfulness, care, and love, and transforms jewellery into a memory she’ll carry forever.

If you’re looking for the perfect piece, explore Argent & Asher’s personalised jewellery collection. Every design is crafted with meaning in mind, ensuring your gift is as unique as the person receiving it.

FAQs: Choosing Jewellery Gifts

Q: How do I choose jewellery if I don’t know her style?

A: Start simple. A dainty initial necklace or a classic chain suits almost everyone. You can also ask someone close to her for guidance.

Q: Is personalised jewellery a good gift?

A: Yes! Personalised jewellery, like a diamond name necklace, shows thoughtfulness and feels deeply meaningful.

Q: Should I choose gold or silver jewellery?

A: Look at what she already wears. If she mainly wears yellow gold, stick with that, it feels familiar and ensures she’ll wear your gift often and rather than silver opt for white gold to ensure its a gift that lasts forever. 

Q: What if she doesn’t wear much jewellery?

A: Opt for subtle, everyday pieces such as a fine chain, a small pendant, or birthstone jewellery that holds meaning without being overwhelming.